The Sharjah Ramadan Festival (SRF) was started in 1991 by the government of Sharjah and is managed by the Sharjah Chamber of Commerce and Industry (SCCI). The festival is intended to promote Sharjah as being a major cultural and entertainment centre, in addition to being an important business and investment hub in the Middle East. The festival provides entertainment for the whole family and allows consumers to get bargain prices on everything during the festival season.

The shopping festival begins a few days before the beginning of the holy month of Ramadhan and lasts for 6 to 7 weeks. When shoppers spend over Dhs. 100 from participating outlets, they get a coupon, which they can win with during the daily raffle draws. The various Sharjah shopping malls also have separate promotions during the shopping event.

The event also creates hotspots around Sharjah, for various cultural and entertainment events. The three main spots include China Town and Arabic Village at the Khalid Lagoon, as well as the Asian Village at Rolla Square. Also during the event, 20 percent of revenues made during the festival are donated to charity, to support orphans.

Sponsors of the event include Etisalat, Adnoc, Sharjah Municipality, Sharjah Electricity and Water Authority (SEWA), and Sharjah City Centre. The event has also been known to be sloganed in Arabic as 'Ahlan Ramadan' and in English as 'Welcome Ramadan'. The Sharjah Ramadan Festival happens around the same time as the Dubai City That Cares. http://www.srf.ae/